10 February 2010
UKA’s official sports apparel sponsor adidas have been revealed as official clothing partner for the much 2010 Commonwealth Games to be held in Delhi this October.
Taking place once every four years, The Commonwealth Games is the only opportunity for Home country athletics federations to compete as separate nations at a multi-sport event on the world stage, and is broadcast extensively around the world.
The investment of adidas in supporting the England Team is a tremendous vote of confidence for the athletes heading off to Delhi.
England will be sending their largest ever team to an overseas Games, with almost 400 athletes making the trip as they hope to make the Games one of their most successful ever.
Sir Andrew Foster, Chair of Commonwealth Games England commented, “The partnership with adidas is fantastic news. By providing our athletes with such a top quality clothing partner it really sets the stall for the standards we want to achieve in Delhi, and gives us the best possible chance of success”.
Robin Money, Head of Sports Marketing, adidas UK & Ireland said, “adidas has a long heritage in supplying teams at major sporting events and is proud that almost 400 athletes of the England Team will receive the very best bespoke team apparel delegation wear for Delhi 2010”.
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